Social media is a great way to reach potential diners at your restaurant and Facebook has added new features for page owners aimed at increasing restaurant reservations. With Facebook's Call to Action button, restaurants can now add a 'Book Now' widget on their Facebook page. The 'Book Now' button lets customers book in a few clicks provided you are working with a booking widget partner.
We all know Google is the most powerful search engine around. With over 40,000 searches made on the platform every second, it is by far the best tool out there for restaurants. Not only does it help people find the information they want in a matter of seconds, but it also answers one of the most important questions asked daily - "Where should I eat?'.
Social media is one of the most overlooked methods of generating restaurant reservations. Optimizing your social media pages is a good place to start for increasing the number of reservations made online for your restaurant.
Learn 9 simple steps you can take to turn your social media pages into reservation making machines along with a FREE guide to online booking widgets so you can start increasing your reservations online.
In the past, making a reservation at your favorite restaurant meant having to call their reservation line, spend time spelling out your name, contact info, and special requests. We have come a long way since then. Through the power of the internet, we are now able to make restaurant reservations in a fraction of the time online.
The only problem is, through their choice of booking method, some restaurants are making it just as difficult and time consuming to reserve a table online as it was in the past through a phone call.
One solution to this problem is through the use of online booking widgets. Read on to learn how a booking widget can help your restaurant increase online reservation while making the process easier.
The food and beverage industry is one of the hardest industries to succeed in. With over a million restaurants in America alone, it’s become incredibly difficult to find your spot in an already saturated market.
With over 75 million millennials in the US alone, marketing your restaurant to millennials is without a doubt one of the best things you can do to drive traffic. Marketing to millenials wasn't always a worthwile investment, in the past it meant restaurants would be marketing to teenagers. Nowadays, with the average age of millenials sitting comfortably at 18, you are opening up your restaurant to an entire group of people with new, disposable income.
If you are a restaurant looking to tap into this market, here is what you need to know.
After months of meticulous planning and countless hours of hard work, your restaurant is finally ready to open. The quickest way to now solidify your presence in the community is by holding a restaurant grand opening event.
Since the advent of the internet, email has found a way to become one of the most powerful (if not the most) forms of communication. With studies showing that workers spend approximately 28% of their week reading and responding to emails, it's no surprise that it's one of the toughest type of message to crack.
When running a restaurant, it isn’t smart to depend entirely on paid ads and word of mouth alone to promote your restaurant. With the internet growing as fast as it is, the online space is incredibly competitive. As a restaurant owner, your main concern should be how to set yourself apart from the many restaurants opening on the daily.
Topics: Restaurant Marketing
As a restaurant owner you should set aside a certain percentage of your annual budget for marketing. How else will potential customers learn about your restaurant? But what happens when you’ve either exhausted your marketing budget or are short on cash?
Topics: Restaurant Marketing