Social media is a great way to reach potential diners at your restaurant and Facebook has added new features for page owners aimed at increasing restaurant reservations. With Facebook's Call to Action button, restaurants can now add a 'Book Now' widget on their Facebook page. The 'Book Now' button lets customers book in a few clicks provided you are working with a booking widget partner.
Social media is one of the most overlooked methods of generating restaurant reservations. Optimizing your social media pages is a good place to start for increasing the number of reservations made online for your restaurant.
Learn 9 simple steps you can take to turn your social media pages into reservation making machines along with a FREE guide to online booking widgets so you can start increasing your reservations online.
The food and beverage industry is one of the hardest industries to succeed in. With over a million restaurants in America alone, it’s become incredibly difficult to find your spot in an already saturated market.
The world is becoming increasingly focused on photos, in particular those on social media. With 95 million photos posted on Instagram per day, and 240 million posted with #food alone, it is important for restaurants to hop on the social media train and establish an online presence before it’s too late.
Most modern day restaurants thrive on their online food photos, some even garnering thousands of fans purely because of their mouth-watering, well-taken photographs. You’re probably wondering how you can achieve the same for your restaurant. The secret lies in a few photography tips, that once mastered will take your social media game from a 0 to a 10.
Topics: Restaurant Social Media
With over 75 million millennials in the US alone, marketing your restaurant to millennials is without a doubt one of the best things you can do to drive traffic. Marketing to millenials wasn't always a worthwile investment, in the past it meant restaurants would be marketing to teenagers. Nowadays, with the average age of millenials sitting comfortably at 18, you are opening up your restaurant to an entire group of people with new, disposable income.
If you are a restaurant looking to tap into this market, here is what you need to know.
After months of meticulous planning and countless hours of hard work, your restaurant is finally ready to open. The quickest way to now solidify your presence in the community is by holding a restaurant grand opening event.
Since the advent of the internet, email has found a way to become one of the most powerful (if not the most) forms of communication. With studies showing that workers spend approximately 28% of their week reading and responding to emails, it's no surprise that it's one of the toughest type of message to crack.
The food and beverage industry is by no means an easy one to be in. With new brands launching every day, continuously changing tastes, and new ways to capture potential customers, it is both the best and worst time to be in the restaurant business. Instead of having to scour the internet for resources, we've put together everything you need to help you successfully run a restaurant.
The holiday season is by far the busiest time year for restaurants, accounting for up to 30% of their annual revenue. As a restaurant owner, your main priority come end of the year should be to take advantage of this seasonal trend.
If you are short on holiday inspired ideas, we've put together the essential steps you need to make sure the holiday season is a success for your restaurant.
Are you having trouble figuring out what to post on your restaurant's Instagram page? Unfortunately there isn't a miracle formula to follow that will help. What there is though, is a number of proven approaches that will not only help keep the posts flowing, but also increase engagement on your social media pages.