Since the advent of the internet, email has found its way into our lives, becoming one of the most powerful (if not the most) forms of communication. With studies showing that...

When you head to a restaurant and find a queue out the door, what do you think? Are you reassured that this must be an exceedingly popular venue and happily join the line? Or do...

The festive season is finally upon us, and if all goes well, millions of holiday goers, locals, and regular diners will be out and about, (safely) celebrating the festive cheer....

Customer segmentation is a powerful tool for restaurant owners to understand their customers and create more effective marketing campaigns. For example, you could segment your...

Optimization has been one of the main themes in the restaurant industry during the Covid-19 pandemic. With fewer resources available (opening hours, tables, diners, staff, etc.),...

According to the World Health Organisation, around 1-3 per cent of the adult population and and 4-6 per cent of children suffer from food allergies. The severity of reactions...

Review websites can produce mixed feelings in restaurant owners. Sites such as Tripadvisor, Yelp, and Zomato give consumers a platform to express feedback, which they don’t always...

The best restaurant managers know this - when a guest is in the house…Nothing Else Matters! All too often restaurateurs focus on the mechanics of the restaurant: is the table...